TikTok, now used by over five billion users worldwide, has rapidly grown into the largest short-form video platform on the internet. But the platform is evolving. In a significant update, TikTok now allows users to upload videos longer than 10 minutes, marking a major shift from its original short-video format.
This exciting change opens up new monetization opportunities for creators. Whether you’re a beginner or an experienced content creator, earning money on TikTok has never been easier. From brand collaborations to in-app monetization features, the platform offers multiple ways to turn your content into income.
You’ll discover the top methods to earn money on TikTok, including new strategies made possible by the longer video format. Read on for a complete breakdown, so you don’t miss out on any opportunity to grow your TikTok income.
Best Way to earn money with TikTok
TikTok offers several income opportunities for creators, and in this section, I’ll walk you through some of the simplest and most effective methods to earn money on TikTok—along with how to withdraw your earnings easily.
Best Ways to Make Money with TikTok:
- TikTok Monetization Program
- Creator Fund
- TikTok Shop
- Promote Your Own Products
- Affiliate Marketing and Brand Collaborations
TikTok Monetization Program
Previously, TikTok only allowed short 60-second videos. But with the latest update, creators can now upload videos up to 10 minutes long. This change has opened the door to monetizing content directly on TikTok, much like YouTube.
The TikTok Monetization feature enables creators to earn money based on video engagement, views, and audience retention. This is currently one of the most powerful ways to generate revenue on the platform. To qualify, you typically need a minimum number of followers, consistent posting, and high-quality content.
Requirements to Monetize Your TikTok Account
If you want to apply for TikTok monetization, there are specific requirements you must meet. First, make sure you’re located in a country where TikTok has officially enabled monetization. Currently, TikTok monetization is only available in selected countries, so check eligibility before applying.
To qualify, your TikTok account must have:
- At least 10,000 followers
- 100,000 valid video views in the last 30 days
- You must be 18 years or older
Once you meet these criteria, you can apply for monetization. After approval, you’ll earn money based on the number of views your videos receive.
TikTok Creator Fund
The TikTok Creator Fund is another way to earn money—especially if your videos are under 60 seconds. While the TikTok monetization program prioritizes longer videos (over 60 seconds), the Creator Fund supports shorter viral content.
If your short video goes viral, TikTok places it into the Creator Fund. Earnings are calculated based on video performance and engagement, and your revenue is deposited into your fund balance, which can be withdrawn on the 15th of every month.
TikTok Shop – Sell & Earn
The newly launched TikTok Shop is a powerful tool for creators and businesses. If you’re involved in dropshipping or product sales, you can now list your items directly on TikTok and promote them through your content.
This feature is a great opportunity to drive sales, build a customer base, and earn money by integrating eCommerce with video content. As competition grows, early adopters can benefit the most by getting their products in front of millions of users.
Promote Your Own Products or YouTube Channel
Another smart way to earn from TikTok is by promoting your own business, shop, or content channel. Whether you’re running a dropshipping store or growing a YouTube channel, TikTok can help you reach a wider audience.
By creating engaging, product-focused videos, you can drive traffic, increase sales, or gain more subscribers. TikTok’s algorithm rewards creativity and consistency—making it the perfect platform to promote your brand or channel for free.
Frequently Asked Questions
How can beginners start earning money on TikTok in 2025?
Beginners can start by building an engaged audience, posting high-quality videos consistently, and joining TikTok’s Creator Fund or monetization program once they meet the eligibility criteria.
What is the TikTok Creator Fund, and how does it work?
The TikTok Creator Fund rewards creators for viral content by paying based on video views and engagement. To qualify, you need 10,000+ followers, 100,000 views in the last 30 days, and be 18+ years old.
Can I earn money on TikTok without going viral?
Yes, you can earn through affiliate marketing, TikTok Shop sales, brand sponsorships, and promoting your own business—even if your videos don’t go viral.
How does TikTok Shop help creators make money?
TikTok Shop allows creators to list and promote products directly in their videos. You can earn through product sales, affiliate commissions, or drop shipping.
Is it possible to promote my YouTube channel or products on TikTok?
Absolutely. Many creators use TikTok to drive traffic to their YouTube channels, online stores, or websites by including links in their bio or using video CTAs (calls to action).
How much can you earn from the TikTok Creator Fund?
Earnings vary based on views, engagement, and content quality. On average, creators earn $0.02 to $0.04 per 1,000 views, but this can fluctuate based on region and performance.
Do longer videos help with monetization on TikTok in 2025?
Yes. TikTok now supports videos up to 10 minutes long, which can improve watch time and qualify your content for monetization programs designed for long-form content.
Conclusion
As TikTok continues to grow into one of the most powerful content platforms in the world, earning money on TikTok in 2025 is more achievable than ever—whether you’re a casual creator or building a full-time personal brand.